Experiment two: the Minus-the-Hype Rewriter. Paste inflated copy, get the version that names the number instead.

Experiment two previewed: a Rewriter that strips marketing inflation and replaces it with the concrete claim.

Paste a sentence stuffed with inflated adjectives, get back the version a paying client would actually trust.

We dogfood our own voice rules. The Rewriter runs the same checks our copy passes before it ships.

The Rewriter does one job: turn adjectives into outcomes you can measure. Try it when the Lab opens.

If your draft reads like every other vendor, the Rewriter shows you which lines to cut.