65 weekday episodes · 3 Saturday streams · Oct 11, 2026 – Jan 08, 2027
Generated by scripts/season_map.py. Change the season start and every date below re-dates itself.
One 4-4-5 runs everything. It is the fiscal calendar the brands' content is planned on, it is the marketing calendar campaigns are placed and reported on, and it is the competition. A retail quarter is 4+4+5 weeks; the rounds are 4+4+5.
So a month closing is not three separate events that happen to coincide. It is one event: a campaign reports, a pay period closes, and someone goes home — on the same Saturday, for the same reason. Nobody is learning a broadcast rhythm and a work rhythm separately, because there is only one rhythm.
It also means the show cannot drift from the business. An elimination is judged on the month that just closed, using the numbers that month produced.
| Round | Weeks | Seats/track | Theme | Ends |
|---|---|---|---|---|
| Round 1 | 1–4 | 3 | Learn the machine | Sat Nov 07 |
| Round 2 | 5–8 | 2 | Run it for real | Sat Dec 05 |
| Final | 9–13 | 1 | Own it | Sat Jan 09 |
The work is headless — terminal only. There are no dashboards to point at and no slides. What the audience watches is a screen where gates pass green and fail red, and where a mistake is visible the moment it is made. The daily format is built around that rather than working around it.
| Counterpart | The friction | |
|---|---|---|
| Technical Operator | Creative Lead | One builds, one judges. The gate says pass; the Creative Lead says it is still wrong. |
| Producer | Executive Manager | One produces, one approves. The Producer cannot self-approve, ever. |
Wednesday is the crossover — each does the other's job, on camera, badly. It is the anti-helplessness check and it is the best television of the week.
A sprint is two weeks and it is exactly the pay period. Week A opens it, week B ships it.
Week A — open
| Day | Block | Led by | Live | Edited |
|---|---|---|---|---|
| Mon | BRIEF | Executive Manager | Sprint scope agreed as a team and written down, with acceptance criteria. Unwritten work is not in scope. | “The ask” — 60s vertical stating the week’s outcome. Podcast chapter 1. |
| Tue | BUILD | Technical Operator | Terminal only. Registry entries, authored cells, renders queued. | Technique clips: one command, one result. Time-lapse of the terminal for the weekly recap. |
| Wed | CROSS | counterparts | Creative runs a build and reads a gate report. Technical catches a voice violation and writes a brief. Both do it badly — the anti-helplessness check. | Highest-yield clips of the week. People out of their depth, in good faith. Podcast centrepiece. |
| Thu | GATE | Technical Operator | Gates run live. Failures on screen in red, named by week and field. No editing, no retakes. | Red/green moments — the most clippable footage the show produces. Cut tight, no commentary. |
| Fri | CHECKPOINT | Producer | Half-sprint review. What is actually done versus what was claimed on Monday. | Tension clips. Weekly recap assembled and posted Saturday morning. |
Week B — ship
| Day | Block | Led by | Live | Edited |
|---|---|---|---|---|
| Mon | ADJUST | Executive Manager | What the checkpoint changed. Scope is cut here if it is going to be cut — never on Thursday. | “What we dropped and why” — a format almost nobody publishes. Podcast chapter 1. |
| Tue | BUILD | Technical Operator | Terminal. The unglamorous middle of the sprint, shown rather than skipped. | Technique clips. Long-form YouTube cut draws mostly from these two build days. |
| Wed | CROSS | counterparts | Second crossover. By now “that is not my job” has been used and answered. | Clips. Podcast centrepiece. |
| Thu | PUBLISH | Technical Operator | Payloads validated and shipped. Every published item traces to a registry entry or it does not go. | Proof clips: the thing being made, then the thing live on a real account. |
| Fri | DEMO | each participant | Everyone shows what they built, live. The strongest accountability mechanism in the program. | Showcase clips — and the participants’ own portfolio material. They keep these permanently. |
Decided once so nobody re-decides it weekly. The live broadcast is the source; these four are the product.
| Artifact | What | Where | When |
|---|---|---|---|
| VOD | Full episode, unedited | YouTube, Twitch, Kick | Within 30 min of going off air |
| Vertical clips | 3–5 per episode, 30–60s | TikTok, Instagram, Shorts | Next day |
| Podcast | Audio-only, weekly, cut from all five episodes | Podcast feed | Following Monday |
| Weekly recap | One 8–12 min cut of the week | YouTube, LinkedIn | Saturday morning |
Live is what happens in the room. Edited is what post-production takes out of it. Both are planned before the season, because deciding what to clip after the fact is how a two-hour episode becomes nothing.
Round 1 · sprint 1 (opens the sprint) · 12 on air
The machine, the brands, and the first authored cell. Everyone says what they think the job is — on the record, to be replayed in week 13.
| # | Date | Block | Live | Edited |
|---|---|---|---|---|
| 1 | Mon Oct 12 | BRIEF | Sprint scope agreed as a team and written down, with acceptance criteria. Unwritten work is not in scope. | “The ask” — 60s vertical stating the week’s outcome. Podcast chapter 1. |
| 2 | Tue Oct 13 | BUILD | Terminal only. Registry entries, authored cells, renders queued. | Technique clips: one command, one result. Time-lapse of the terminal for the weekly recap. |
| 3 | Wed Oct 14 | CROSS | Creative runs a build and reads a gate report. Technical catches a voice violation and writes a brief. Both do it badly — the anti-helplessness check. | Highest-yield clips of the week. People out of their depth, in good faith. Podcast centrepiece. |
| 4 | Thu Oct 15 | GATE | Gates run live. Failures on screen in red, named by week and field. No editing, no retakes. | Red/green moments — the most clippable footage the show produces. Cut tight, no commentary. |
| 5 | Fri Oct 16 | CHECKPOINT | Half-sprint review. What is actually done versus what was claimed on Monday. | Tension clips. Weekly recap assembled and posted Saturday morning. |
Round 1 · sprint 1 (ships the sprint) · 12 on air
The gates. Twelve people discover that “I think it’s fine” is not a state the system recognises.
| # | Date | Block | Live | Edited |
|---|---|---|---|---|
| 6 | Mon Oct 19 | ADJUST | What the checkpoint changed. Scope is cut here if it is going to be cut — never on Thursday. | “What we dropped and why” — a format almost nobody publishes. Podcast chapter 1. |
| 7 | Tue Oct 20 | BUILD | Terminal. The unglamorous middle of the sprint, shown rather than skipped. | Technique clips. Long-form YouTube cut draws mostly from these two build days. |
| 8 | Wed Oct 21 | CROSS | Second crossover. By now “that is not my job” has been used and answered. | Clips. Podcast centrepiece. |
| 9 | Thu Oct 22 | PUBLISH | Payloads validated and shipped. Every published item traces to a registry entry or it does not go. | Proof clips: the thing being made, then the thing live on a real account. |
| 10 | Fri Oct 23 | DEMO | Everyone shows what they built, live. The strongest accountability mechanism in the program. | Showcase clips — and the participants’ own portfolio material. They keep these permanently. |
Round 1 · sprint 2 (opens the sprint) · 12 on air
The same engine on both brands. Copy that is safe for one is a violation for the other, and the room finds out live.
| # | Date | Block | Live | Edited |
|---|---|---|---|---|
| 11 | Mon Oct 26 | BRIEF | Sprint scope agreed as a team and written down, with acceptance criteria. Unwritten work is not in scope. | “The ask” — 60s vertical stating the week’s outcome. Podcast chapter 1. |
| 12 | Tue Oct 27 | BUILD | Terminal only. Registry entries, authored cells, renders queued. | Technique clips: one command, one result. Time-lapse of the terminal for the weekly recap. |
| 13 | Wed Oct 28 | CROSS | Creative runs a build and reads a gate report. Technical catches a voice violation and writes a brief. Both do it badly — the anti-helplessness check. | Highest-yield clips of the week. People out of their depth, in good faith. Podcast centrepiece. |
| 14 | Thu Oct 29 | GATE | Gates run live. Failures on screen in red, named by week and field. No editing, no retakes. | Red/green moments — the most clippable footage the show produces. Cut tight, no commentary. |
| 15 | Fri Oct 30 | CHECKPOINT | Half-sprint review. What is actually done versus what was claimed on Monday. | Tension clips. Weekly recap assembled and posted Saturday morning. |
Round 1 · sprint 2 (ships the sprint) · 12 on air
The first real publish of the season. Whatever goes out, goes out under a real name.
| # | Date | Block | Live | Edited |
|---|---|---|---|---|
| 16 | Mon Nov 02 | ADJUST | What the checkpoint changed. Scope is cut here if it is going to be cut — never on Thursday. | “What we dropped and why” — a format almost nobody publishes. Podcast chapter 1. |
| 17 | Tue Nov 03 | BUILD | Terminal. The unglamorous middle of the sprint, shown rather than skipped. | Technique clips. Long-form YouTube cut draws mostly from these two build days. |
| 18 | Wed Nov 04 | CROSS | Second crossover. By now “that is not my job” has been used and answered. | Clips. Podcast centrepiece. |
| 19 | Thu Nov 05 | PUBLISH | Payloads validated and shipped. Every published item traces to a registry entry or it does not go. | Proof clips: the thing being made, then the thing live on a real account. |
| 20 | Fri Nov 06 | DEMO | Everyone shows what they built, live. The strongest accountability mechanism in the program. | Showcase clips — and the participants’ own portfolio material. They keep these permanently. |
Round 2 · sprint 3 (opens the sprint) · 8 on air
Assignments rotate. Nobody works the brand they got comfortable with.
| # | Date | Block | Live | Edited |
|---|---|---|---|---|
| 21 | Mon Nov 09 | BRIEF | Sprint scope agreed as a team and written down, with acceptance criteria. Unwritten work is not in scope. | “The ask” — 60s vertical stating the week’s outcome. Podcast chapter 1. |
| 22 | Tue Nov 10 | BUILD | Terminal only. Registry entries, authored cells, renders queued. | Technique clips: one command, one result. Time-lapse of the terminal for the weekly recap. |
| 23 | Wed Nov 11 | CROSS | Creative runs a build and reads a gate report. Technical catches a voice violation and writes a brief. Both do it badly — the anti-helplessness check. | Highest-yield clips of the week. People out of their depth, in good faith. Podcast centrepiece. |
| 24 | Thu Nov 12 | GATE | Gates run live. Failures on screen in red, named by week and field. No editing, no retakes. | Red/green moments — the most clippable footage the show produces. Cut tight, no commentary. |
| 25 | Fri Nov 13 | CHECKPOINT | Half-sprint review. What is actually done versus what was claimed on Monday. | Tension clips. Weekly recap assembled and posted Saturday morning. |
Round 2 · sprint 3 (ships the sprint) · 8 on air
A defect is introduced into the pipeline before the episode starts. It is not announced.
| # | Date | Block | Live | Edited |
|---|---|---|---|---|
| 26 | Mon Nov 16 | ADJUST | What the checkpoint changed. Scope is cut here if it is going to be cut — never on Thursday. | “What we dropped and why” — a format almost nobody publishes. Podcast chapter 1. |
| 27 | Tue Nov 17 | BUILD | Terminal. The unglamorous middle of the sprint, shown rather than skipped. | Technique clips. Long-form YouTube cut draws mostly from these two build days. |
| 28 | Wed Nov 18 | CROSS | Second crossover. By now “that is not my job” has been used and answered. | Clips. Podcast centrepiece. |
| 29 | Thu Nov 19 | PUBLISH | Payloads validated and shipped. Every published item traces to a registry entry or it does not go. | Proof clips: the thing being made, then the thing live on a real account. |
| 30 | Fri Nov 20 | DEMO | Everyone shows what they built, live. The strongest accountability mechanism in the program. | Showcase clips — and the participants’ own portfolio material. They keep these permanently. |
Round 2 · sprint 4 (opens the sprint) · 8 on air
A full week authored across every channel — social, long form, podcast, blog, email, SMS. The week that separates fast from fluent.
| # | Date | Block | Live | Edited |
|---|---|---|---|---|
| 31 | Mon Nov 23 | BRIEF | Sprint scope agreed as a team and written down, with acceptance criteria. Unwritten work is not in scope. | “The ask” — 60s vertical stating the week’s outcome. Podcast chapter 1. |
| 32 | Tue Nov 24 | BUILD | Terminal only. Registry entries, authored cells, renders queued. | Technique clips: one command, one result. Time-lapse of the terminal for the weekly recap. |
| 33 | Wed Nov 25 | CROSS | Creative runs a build and reads a gate report. Technical catches a voice violation and writes a brief. Both do it badly — the anti-helplessness check. | Highest-yield clips of the week. People out of their depth, in good faith. Podcast centrepiece. |
| 34 | Thu Nov 26 | GATE | Gates run live. Failures on screen in red, named by week and field. No editing, no retakes. | Red/green moments — the most clippable footage the show produces. Cut tight, no commentary. |
| 35 | Fri Nov 27 | CHECKPOINT | Half-sprint review. What is actually done versus what was claimed on Monday. | Tension clips. Weekly recap assembled and posted Saturday morning. |
Round 2 · sprint 4 (ships the sprint) · 8 on air
Stop counting what shipped. Start defending whether it worked.
| # | Date | Block | Live | Edited |
|---|---|---|---|---|
| 36 | Mon Nov 30 | ADJUST | What the checkpoint changed. Scope is cut here if it is going to be cut — never on Thursday. | “What we dropped and why” — a format almost nobody publishes. Podcast chapter 1. |
| 37 | Tue Dec 01 | BUILD | Terminal. The unglamorous middle of the sprint, shown rather than skipped. | Technique clips. Long-form YouTube cut draws mostly from these two build days. |
| 38 | Wed Dec 02 | CROSS | Second crossover. By now “that is not my job” has been used and answered. | Clips. Podcast centrepiece. |
| 39 | Thu Dec 03 | PUBLISH | Payloads validated and shipped. Every published item traces to a registry entry or it does not go. | Proof clips: the thing being made, then the thing live on a real account. |
| 40 | Fri Dec 04 | DEMO | Everyone shows what they built, live. The strongest accountability mechanism in the program. | Showcase clips — and the participants’ own portfolio material. They keep these permanently. |
Final · sprint 5 (opens the sprint) · 4 on air
Four people, four brands, sole ownership. No one to hand it to.
| # | Date | Block | Live | Edited |
|---|---|---|---|---|
| 41 | Mon Dec 07 | BRIEF | Sprint scope agreed as a team and written down, with acceptance criteria. Unwritten work is not in scope. | “The ask” — 60s vertical stating the week’s outcome. Podcast chapter 1. |
| 42 | Tue Dec 08 | BUILD | Terminal only. Registry entries, authored cells, renders queued. | Technique clips: one command, one result. Time-lapse of the terminal for the weekly recap. |
| 43 | Wed Dec 09 | CROSS | Creative runs a build and reads a gate report. Technical catches a voice violation and writes a brief. Both do it badly — the anti-helplessness check. | Highest-yield clips of the week. People out of their depth, in good faith. Podcast centrepiece. |
| 44 | Thu Dec 10 | GATE | Gates run live. Failures on screen in red, named by week and field. No editing, no retakes. | Red/green moments — the most clippable footage the show produces. Cut tight, no commentary. |
| 45 | Fri Dec 11 | CHECKPOINT | Half-sprint review. What is actually done versus what was claimed on Monday. | Tension clips. Weekly recap assembled and posted Saturday morning. |
Final · sprint 5 (ships the sprint) · 4 on air
A business is introduced at the top of the episode. By Friday it has rails, a calendar and a published week.
| # | Date | Block | Live | Edited |
|---|---|---|---|---|
| 46 | Mon Dec 14 | ADJUST | What the checkpoint changed. Scope is cut here if it is going to be cut — never on Thursday. | “What we dropped and why” — a format almost nobody publishes. Podcast chapter 1. |
| 47 | Tue Dec 15 | BUILD | Terminal. The unglamorous middle of the sprint, shown rather than skipped. | Technique clips. Long-form YouTube cut draws mostly from these two build days. |
| 48 | Wed Dec 16 | CROSS | Second crossover. By now “that is not my job” has been used and answered. | Clips. Podcast centrepiece. |
| 49 | Thu Dec 17 | PUBLISH | Payloads validated and shipped. Every published item traces to a registry entry or it does not go. | Proof clips: the thing being made, then the thing live on a real account. |
| 50 | Fri Dec 18 | DEMO | Everyone shows what they built, live. The strongest accountability mechanism in the program. | Showcase clips — and the participants’ own portfolio material. They keep these permanently. |
Final · sprint 6 (opens the sprint) · 4 on air
Multiple brands in one week, on one engine. The claim the whole system rests on, tested in public.
| # | Date | Block | Live | Edited |
|---|---|---|---|---|
| 51 | Mon Dec 21 | BRIEF | Sprint scope agreed as a team and written down, with acceptance criteria. Unwritten work is not in scope. | “The ask” — 60s vertical stating the week’s outcome. Podcast chapter 1. |
| 52 | Tue Dec 22 | BUILD | Terminal only. Registry entries, authored cells, renders queued. | Technique clips: one command, one result. Time-lapse of the terminal for the weekly recap. |
| 53 | Wed Dec 23 | CROSS | Creative runs a build and reads a gate report. Technical catches a voice violation and writes a brief. Both do it badly — the anti-helplessness check. | Highest-yield clips of the week. People out of their depth, in good faith. Podcast centrepiece. |
| 54 | Thu Dec 24 | GATE | Gates run live. Failures on screen in red, named by week and field. No editing, no retakes. | Red/green moments — the most clippable footage the show produces. Cut tight, no commentary. |
| 55 | Fri Dec 25 | CHECKPOINT | Half-sprint review. What is actually done versus what was claimed on Monday. | Tension clips. Weekly recap assembled and posted Saturday morning. |
Final · sprint 6 (ships the sprint) · 4 on air
Could someone else run what you built? Each finalist documents their work and someone else executes it, unaided.
| # | Date | Block | Live | Edited |
|---|---|---|---|---|
| 56 | Mon Dec 28 | ADJUST | What the checkpoint changed. Scope is cut here if it is going to be cut — never on Thursday. | “What we dropped and why” — a format almost nobody publishes. Podcast chapter 1. |
| 57 | Tue Dec 29 | BUILD | Terminal. The unglamorous middle of the sprint, shown rather than skipped. | Technique clips. Long-form YouTube cut draws mostly from these two build days. |
| 58 | Wed Dec 30 | CROSS | Second crossover. By now “that is not my job” has been used and answered. | Clips. Podcast centrepiece. |
| 59 | Thu Dec 31 | PUBLISH | Payloads validated and shipped. Every published item traces to a registry entry or it does not go. | Proof clips: the thing being made, then the thing live on a real account. |
| 60 | Fri Jan 01 | DEMO | Everyone shows what they built, live. The strongest accountability mechanism in the program. | Showcase clips — and the participants’ own portfolio material. They keep these permanently. |
Final · sprint 7 (opens the sprint) · 4 on air
The season’s argument, made once more and settled on Saturday.
| # | Date | Block | Live | Edited |
|---|---|---|---|---|
| 61 | Mon Jan 04 | BRIEF | Sprint scope agreed as a team and written down, with acceptance criteria. Unwritten work is not in scope. | “The ask” — 60s vertical stating the week’s outcome. Podcast chapter 1. |
| 62 | Tue Jan 05 | BUILD | Terminal only. Registry entries, authored cells, renders queued. | Technique clips: one command, one result. Time-lapse of the terminal for the weekly recap. |
| 63 | Wed Jan 06 | CROSS | Creative runs a build and reads a gate report. Technical catches a voice violation and writes a brief. Both do it badly — the anti-helplessness check. | Highest-yield clips of the week. People out of their depth, in good faith. Podcast centrepiece. |
| 64 | Thu Jan 07 | GATE | Gates run live. Failures on screen in red, named by week and field. No editing, no retakes. | Red/green moments — the most clippable footage the show produces. Cut tight, no commentary. |
| 65 | Fri Jan 08 | CHECKPOINT | Half-sprint review. What is actually done versus what was claimed on Monday. | Tension clips. Weekly recap assembled and posted Saturday morning. |
Three of them. They are a different programme from the weekdays — longer, structured, and the only episodes where anything is decided.
| Block | Length | What |
|---|---|---|
| Cold open | 5 min | The round in one cut. What shipped, what broke, what it cost. |
| The record | 25 min | Per track: registry entries executed, gates passed, work published. Read from the system, on screen. Not opinion — output. |
| Defence | 40 min | Each participant gets the floor. Ten minutes: what you built, what you would do again, what you got wrong. |
| Counterpart testimony | 20 min | Your counterpart speaks. They are not asked to be kind; they are asked to be accurate. |
| Deliberation | 25 min | Executive Managers and the Chairman, on air, against the published criteria. Disagreement is broadcast, not edited out. |
| The cut | 15 min | Named directly, told why, thanked. They speak last if they want to. |
| Next round | 10 min | New rates take effect Monday. New scope. What changes. |
Total ≈ 2h20m.
Rates rise as the field narrows. Fewer people, more work each, more money each.
| Track | Round 1 | Round 2 | Final |
|---|---|---|---|
| Technical Operator | $150/wk | $240/wk | $456/wk |
| Creative Lead | $125/wk | $200/wk | $380/wk |
| Producer | $125/wk | $200/wk | $380/wk |
| Executive Manager | $100/wk | $160/wk | $304/wk |
Elimination happens on the 4th Saturday. Removal does not wait for it.
A participant can be removed mid-round for the published immediate-removal reasons — harassment, sabotage of a broadcast, sharing credentials, publishing without sign-off, or anything that earns the channel a platform strike — or for repeated failure to deliver after a logged note and a written warning.
| Work already delivered and accepted | Paid in full. Always. |
| The current pay period | Prorated to the last day worked. This is the only case in the season that prorates — eliminations do not, because they fall on period closes. |
| The seat | Filled from the ranked alternates, highest available first. |
| The replacement's rate | The current round's rate, not Round 1's. |
| Episodes they appear in | Stay up. |
Why the alternate can start immediately: alternates sign at selection, not at call-up. A substitution is limited by someone's availability, never by their paperwork.
65 weekday episodes mapped. Regenerate with python scripts/season_map.py.