Checklist the per-video bar — engine/sim
86.6/100
quantitative quality · weights learn from your reviews (
engine.sim.memory review social-W38-Thu-2 good|bad)⚠ 3 flag(s) — not yet ship-ready: copy_genericdup_sequence_across_assetsdup_set_across_assets · see docs/strategy/VIDEO-CHECKLIST.md
Composition comp · template family · expected output
9:16 Reelpending1:1 Squarepending16:9 Widepending9:16 4Kpending1:1 4Kpending16:9 4KpendingGIF (SMS)pending
render pending — silent master not yet on disk
expected output: 0/7 rendered — same matrix the /media preview surfaces for this asset.
Composition layer × scene 9 scenes · 63.3s · comp_id + rendered still + tier + the script
| # | Layer (comp_id · still · tier) | Beat | Timecode | Motion | Logo | Audio | VO / on-screen / caption |
|---|---|---|---|---|---|---|---|
| 1 |  matches intent shared field signature-3d | open | 0–7.3s | spatial-parallax | icon·liquid-chrome | ♪ bed_in | Old way: a logo meant months of meetings, mood boards, and a deck of options nobody could pick from. on-screen: Logos meant months and decks |
expected on screen: black ground · dodeca hero in the shared Signal Field · Mensor leads · node-graph · spatial-parallax · icon·liquid-chrome logo · caption bottom-left spec (the prompt): comp_id shared Signal Fieldvisual node-graphshape dodecaground blacktreatment liquid-chromemotion spatial-parallaxpower summoninstrument summon→Logos meant months and decks | |||||||
| 2 |  matches intent shared field signature-3d | hook | 7.3–13.6s | kinetic-build | icon·ember-fill | ♪ node_lock | Here is the trap: a hundred options with no reasoning is just decoration you cannot defend. on-screen: Options without a reason |
expected on screen: black ground · dodeca hero in the shared Signal Field · Mensor leads · mark · kinetic-build · icon·ember-fill logo · caption bottom-left spec (the prompt): comp_id shared Signal Fieldvisual markshape dodecaground blacktreatment ember-fillmotion kinetic-buildpower laser-lockinstrument laser-trace→Options without a reason | |||||||
| 3 |  matches intent NumberedList template | teach | 13.6–20.6s | kinetic-build | icon·wireframe | ♪ node_lock | New way: write the brand's meaning as a tight brief, then have a model sketch many marks fast. on-screen: Draft marks from a brief |
expected on screen: black ground · a NumberedList panel over a dimmed Signal Field · Mensor leads · node-graph · kinetic-build · icon·wireframe logo · caption bottom-left spec (the prompt): comp_id NumberedListvisual node-graphshape dodecaground blacktreatment wireframemotion kinetic-buildpower morphinstrument morph+laser→Draft marks from a briefcurate items, nodes | |||||||
| 4 |  matches intent RankList template | proof | 20.6–27.6s | receipts-count | icon·white-knockout | ♪ node_lock | Now you explore a hundred directions in an hour and cut to the three that actually carry meaning. on-screen: Explore wide, then cut hard |
expected on screen: black ground · a RankList panel over a dimmed Signal Field · Mensor leads · receipts · receipts-count · icon·white-knockout logo · caption bottom-left spec (the prompt): comp_id RankListvisual receiptsshape dodecaground blacktreatment white-knockoutmotion receipts-countpower receiptsinstrument spotlight→Explore wide, then cut hardcurate rows, statsLabels | |||||||
| 5 |  matches intent JsonDiff template | diff | 27.6–34.6s | crossfade-8f | icon·liquid-chrome | ♪ node_lock | A pretty mark is not a logo. A logo carries a meaning a model cannot invent for you. on-screen: Pretty vs meaningful |
expected on screen: black ground · a JsonDiff panel over a dimmed Signal Field · Mensor leads · code · crossfade-8f · icon·liquid-chrome logo · caption bottom-left spec (the prompt): comp_id JsonDiffvisual codeshape dodecaground blacktreatment liquid-chromemotion crossfade-8fpower morphinstrument morph→Pretty vs meaningfulcurate codeLines, fileName, lines | |||||||
| 6 |  matches intent ChecklistCard template | teach | 34.6–42.7s | kinetic-build | icon·ember-fill | ♪ node_lock | Teach the rule: shrink the mark to a small size and one flat color, since that is where weak ones die. on-screen: Test the mark tiny and flat |
expected on screen: black ground · a ChecklistCard panel over a dimmed Signal Field · Mensor leads · node-graph · kinetic-build · icon·ember-fill logo · caption bottom-left spec (the prompt): comp_id ChecklistCardvisual node-graphshape dodecaground blacktreatment ember-fillmotion kinetic-buildpower morphinstrument morph+laser→Test the mark tiny and flatcurate items, nodes | |||||||
| 7 |  matches intent StatScoreboard template | proof | 42.7–49.300000000000004s | receipts-count | icon·wireframe | ♪ node_lock | A mark that reads at a tiny size survives every place a brand actually has to live. on-screen: Simple survives everywhere |
expected on screen: black ground · a StatScoreboard panel over a dimmed Signal Field · Mensor leads · receipts · receipts-count · icon·wireframe logo · caption bottom-left spec (the prompt): comp_id StatScoreboardvisual receiptsshape dodecaground blacktreatment wireframemotion receipts-countpower receiptsinstrument spotlight→Simple survives everywherecurate pillar, stats, statsLabels | |||||||
| 8 |  matches intent FlowSchematic template | step | 49.3–56.3s | kinetic-build | icon·white-knockout | ♪ node_lock | Your step: write your one-line brand meaning, then generate twenty marks and keep only the three that fit. on-screen: Sketch from your brief |
expected on screen: black ground · a FlowSchematic panel over a dimmed Signal Field · Mensor leads · pipeline · kinetic-build · icon·white-knockout logo · caption bottom-left spec (the prompt): comp_id FlowSchematicvisual pipelineshape dodecaground blacktreatment white-knockoutmotion kinetic-buildpower throwinstrument laser-trace→Sketch from your briefcurate stages, steps | |||||||
| 9 |  matches intent shared field signature-3d | resolve | 56.3–63.3s | coalescence | icon·liquid-chrome | ♪ bed_out | Now the model sketches and you decide the meaning. The Big T-M makes the mark earn its place. on-screen: The model sketches, you decide |
expected on screen: black ground · dodeca hero in the shared Signal Field · Mensor leads · coalescence · coalescence · icon·liquid-chrome logo · caption bottom-left spec (the prompt): comp_id shared Signal Fieldvisual coalescenceshape dodecaground blacktreatment liquid-chromemotion coalescencepower coalescenceinstrument coalescence→The model sketches, you decide | |||||||
Format stack 3 aspects · same scenes[], re-cropped
9:16
1080×1920
Stories · TikTok · YouTube Shorts · Reels
1:1
1080×1080
LinkedIn · Facebook · Instagram
16:9
1920×1080
X/Twitter · YouTube · LinkedIn video
Channels 9 destinations
LinkedInX/TwitterYouTubeInstagramFacebookThreadsTikTokPinterestBluesky
Social captions supplemental published copy · per channel (comp_id level)
tiktokA logo is not a hundred pretty options. Write the brand meaning, sketch many marks fast, then test the best at a tiny flat size. (AI-assisted) #logodesign #branding #design
instagramPretty is not the same as meaningful.
Write the brief. Sketch wide. Cut hard.
Test it tiny and flat.
#logodesign #branding #graphicdesign #identity #design
linkedinA logo project used to mean months of meetings and a deck of options nobody could defend, because a hundred options without reasoning is just decoration.
The better workflow: write the brand's meaning as a tight brief, sketch many marks fast with a model, then cut to the three that actually carry that meaning. The model can sketch; it cannot invent the meaning for you. Test the finalists at a tiny size in one flat color, because that is where weak marks die.
A mark that reads small survives everywhere a brand has to live.
xA logo is not a hundred pretty options. Write the brand meaning, sketch wide, cut to three, test them tiny and flat. Method:
facebookLogo design used to mean months of meetings and a deck of options nobody could defend. Write the brand meaning first, sketch many marks fast, then test the best at a tiny flat size. Comment for the brief template.
threadsA logo is not a hundred pretty options. Write the brand's meaning as a tight brief, sketch many marks fast, then cut to the three that carry that meaning. Then shrink the winner to a tiny size in one flat color. That is where weak marks fall apart.
pinterestLogo design workflow: how to write a brand meaning brief, sketch many logo marks fast with AI, cut to the three that carry meaning, and test them at a tiny flat size. Logo design, branding, brand identity, graphic design tips.
blueskyA logo is not a hundred pretty options. Write the brand meaning, sketch wide, cut to three, test them tiny and flat. Method:
youtubeLogo Design That Earns Its Place: Brief First, Sketch Wide, Test Tiny
Logo projects used to drown in options nobody could defend. This covers writing the brand's meaning as a tight brief, sketching many marks fast, cutting to the three that carry meaning, and testing the finalists at a tiny size in one flat color where weak marks die. Logo design, branding, identity. AI-assisted production.