Back Office · office.temerarii.xyz
One asset, all the way in — composition, the wireframe + storyboard, the output format stack, and the template, all read from the SAME content-index record. The expected output matches what /media surfaces for this post.
post social-W28-Thu-2kind threadweek W28date 2026-07-16campaign thread · Thupillar multimediabeat Thuasset videoduration 48.5sground whitescenes 9

Checklist the per-video bar — engine/sim

98.5/100
plain languagevo coverageno dead airuniquenesscaption fitcompletenesscleanliness
quantitative quality · weights learn from your reviews (engine.sim.memory review social-W28-Thu-2 good|bad)
⚠ 1 flag(s) — not yet ship-ready: copy_generic · see docs/strategy/VIDEO-CHECKLIST.md

Composition comp · template family · expected output

composition SceneReelfamily / template SignalFieldReel
9:16 Reelpending1:1 Squarepending16:9 Widepending9:16 4Kpending1:1 4Kpending16:9 4KpendingGIF (SMS)pending
render pending — silent master not yet on disk
expected output: 0/7 rendered — same matrix the /media preview surfaces for this asset.

Composition layer × scene 9 scenes · 48.5s · comp_id + rendered still + tier + the script

#Layer (comp_id · still · tier)BeatTimecodeMotionLogoAudioVO / on-screen / caption
1s1
matches intent
shared field
signature-3d		open0–6.3sspatial-parallaxicon·3d-extrude♪ bed_in
A commercial used to mean a crew, a set, and weeks before anyone saw a frame.
on-screen: Commercials cost a crew and weeks
expected on screen: white ground · octa hero in the shared Signal Field · Lumen leads · node-graph · spatial-parallax · icon·3d-extrude logo · caption bottom-left
spec (the prompt): comp_id shared Signal Fieldvisual node-graphshape octaground whitetreatment 3d-extrudemotion spatial-parallaxpower summoninstrument summon→Commercials cost a crew and weeks
2s2
matches intent
shared field
signature-3d		hook6.3–12.2skinetic-buildicon·wireframe♪ node_lock
You spent big on one polished spot and ran it at everybody the same way.
on-screen: One expensive shot for everyone
expected on screen: white ground · octa hero in the shared Signal Field · Lumen leads · mark · kinetic-build · icon·wireframe logo · caption bottom-left
spec (the prompt): comp_id shared Signal Fieldvisual markshape octaground whitetreatment wireframemotion kinetic-buildpower laser-lockinstrument laser-trace→One expensive shot for everyone
3s3
matches intent
NumberedList
template		teach12.2–17.7skinetic-buildicon·wireframe♪ node_lock
Now one idea becomes many cuts, each shaped for a different person and place.
on-screen: Generate many cuts from one idea
expected on screen: white ground · a NumberedList panel over a dimmed Signal Field · Lumen leads · node-graph · kinetic-build · icon·wireframe logo · caption bottom-left
spec (the prompt): comp_id NumberedListvisual node-graphshape octaground whitetreatment wireframemotion kinetic-buildpower morphinstrument morph+laser→Generate many cuts from one ideacurate items, nodes
4s4
matches intent
ComparisonTable
template		proof17.7–22.9sreceipts-counticon·wireframe♪ node_lock
Swap the hook and the ending per audience while the core stays honest.
on-screen: Swap hook and ending per audience
expected on screen: white ground · a ComparisonTable panel over a dimmed Signal Field · Lumen leads · receipts · receipts-count · icon·wireframe logo · caption bottom-left
spec (the prompt): comp_id ComparisonTablevisual receiptsshape octaground whitetreatment wireframemotion receipts-countpower receiptsinstrument spotlight→Swap hook and ending per audiencecurate colA, colB, rows, statsLabels
5s5
matches intent
DiffCard
template		diff22.9–28.099999999999998scrossfade-8ficon·wireframe♪ node_lock
The shift is from one costly spot to a family of honest versions.
on-screen: From one spot to many versions
expected on screen: white ground · a DiffCard panel over a dimmed Signal Field · Lumen leads · code · crossfade-8f · icon·wireframe logo · caption bottom-left
spec (the prompt): comp_id DiffCardvisual codeshape octaground whitetreatment wireframemotion crossfade-8fpower morphinstrument morph→From one spot to many versionscurate codeLines, lines
6s6
matches intent
ChecklistCard
template		teach28.1–33.300000000000004skinetic-buildicon·wireframe♪ node_lock
Keep the claim true in every version so cheaper does not mean fake.
on-screen: Keep the claim true in every cut
expected on screen: white ground · a ChecklistCard panel over a dimmed Signal Field · Lumen leads · node-graph · kinetic-build · icon·wireframe logo · caption bottom-left
spec (the prompt): comp_id ChecklistCardvisual node-graphshape octaground whitetreatment wireframemotion kinetic-buildpower morphinstrument morph+laser→Keep the claim true in every cutcurate items, nodes
7s7
matches intent
KpiGrid
template		proof33.3–38.3sreceipts-counticon·wireframe♪ node_lock
Soon the spot reshapes itself for who is actually watching it.
on-screen: The ad rebuilds for each viewer
expected on screen: white ground · a KpiGrid panel over a dimmed Signal Field · Lumen leads · receipts · receipts-count · icon·wireframe logo · caption bottom-left
spec (the prompt): comp_id KpiGridvisual receiptsshape octaground whitetreatment wireframemotion receipts-countpower receiptsinstrument spotlight→The ad rebuilds for each viewercurate kpis, statsLabels
8s8
matches intent
LegacyCard
template		step38.3–43.5skinetic-buildicon·wireframe♪ node_lock
Your step: take one ad, make three hook versions, test which one holds.
on-screen: Your step: cut three hook versions
expected on screen: white ground · a LegacyCard panel over a dimmed Signal Field · Lumen leads · pipeline · kinetic-build · icon·wireframe logo · caption bottom-left
spec (the prompt): comp_id LegacyCardvisual pipelineshape octaground whitetreatment wireframemotion kinetic-buildpower throwinstrument laser-trace→Your step: cut three hook versionscurate stages, steps
9s9
matches intent
shared field
signature-3d		resolve43.5–48.5scoalescenceicon·3d-extrude♪ bed_out
The future commercial is built for the person watching it.
on-screen: Commercials made for each viewer
expected on screen: white ground · octa hero in the shared Signal Field · Lumen leads · coalescence · coalescence · icon·3d-extrude logo · caption bottom-left
spec (the prompt): comp_id shared Signal Fieldvisual coalescenceshape octaground whitetreatment 3d-extrudemotion coalescencepower coalescenceinstrument coalescence→Commercials made for each viewer

Format stack 3 aspects · same scenes[], re-cropped

9:16
1080×1920
Stories · TikTok · YouTube Shorts · Reels
1:1
1080×1080
LinkedIn · Facebook · Instagram
16:9
1920×1080
X/Twitter · YouTube · LinkedIn video

Channels 9 destinations

LinkedInX/TwitterYouTubeInstagramFacebookThreadsTikTokPinterestBluesky

Social captions supplemental published copy · per channel (comp_id level)

tiktokthe future of commercials (AI-assisted): stop spending big on one polished spot for everyone. one idea becomes many cuts, each shaped for a different viewer, hook and ending swapped, the core claim still true. #advertising #videomarketing #aitools
instagramOne spot for everyone is over. One idea, many shaped cuts. Swap the hook per audience. Keep the claim true. #advertising #commercial #videomarketing #aitools #ads
linkedinTakeaway: commercials are moving from one expensive spot to a family of honest versions. Instead of running one polished ad at everyone, generate many cuts from one idea and swap the hook and ending per audience while the core claim stays true. The discipline is keeping every version honest so cheaper never means fake. The future commercial is built for the person watching it.
xThe future of commercials: stop spending big on one spot for everyone. One idea becomes many cuts, hook swapped per audience, the core claim still true. temerarii.com
facebookA commercial used to mean a crew, a set, and weeks of waiting for one polished spot you ran at everyone. Now one idea becomes many cuts, each shaped for a different viewer, with the core claim still true. More at temerarii.com.
threadsThe future of commercials: stop spending big on one polished spot for everyone. One idea becomes many cuts, hook and ending swapped per audience, the core claim still true in every version.
pinterestFuture of commercial advertising with AI video: one idea into many tailored cuts, swapping hooks per audience, keeping claims honest. Video ad strategy, ad personalization, creative variations, modern advertising trends.
blueskyThe future of commercials: stop spending big on one spot for everyone. One idea becomes many cuts, hook swapped per audience, the core claim still true. temerarii.com
youtubeThe Future Of Commercials: One Idea, Many Honest Cuts A commercial used to mean a crew, a set, and weeks before anyone saw a frame, then one polished spot run at everybody the same way. This short shows where it is going: one idea becomes many cuts, each shaped for a different person and place, with the hook and ending swapped per audience while the core claim stays true. The discipline is keeping every version honest so cheaper never means fake. The future commercial is built for the person watching it. AI-assisted. More at temerarii.com.

Cross-links every lens is a view on this one record

→ Wireframe · scenes→ Calendar week→ Media (audience preview)→ Storyboard hub→ Day view→ Channel view